Wednesday 21 November 2007

Week 8: Coursework Time

This week you've been given the chance for some extra time to put towards writing your coursework.


Remember, essays should have a clear beginning in which you note your thesis statement and how you're going to back it up. Then you have the body of the essay proving your points. Remember to back up what you claim with quotations or examples. Then you'll end your essay with a conclusion that sums up your argument.




Some good sources on essay-writing:


Good luck!

Tuesday 13 November 2007

Lecture 7: New Media Art and Stories

In the lecture we talked about new ways of creating art in a digital environment. For the seminar we're going to explore an example of a new media fiction called Inanimate Alice. We're most interested to find out how the medium (the internet with its possiblity for sound, image, video, text and interaction) affects the story of Alice in episode 1: China. This is a short episode (about 5-10 minutes) so you'll have plenty of time to read it a few times and answer the questions.



Before reading Inanimate Alice you might like to review these helpful resources:
Subject = Digital Literacy: “Literature in a Hypermedia Mode: An interview with Marjorie Luesebrink” by Thomas Swiss and “Electronic Literacies” by Caitlin Fisher

Subject = Modes:Examining a Picture” by Dr. Martha Driver, “On Gold and Silver Ages and the Elements of Hypertext” by Jennifer Ley (see page 2) and “Hypertext and the Art of Memory” by Janine Wong and Peter Storkerson

Student Objectives:

After completing this lesson, students will be able to:

  • Identify and become familiar with multiple modes of representation.
  • Critique the effects of various modes on the narrative.
  • Give examples of explicit calls for participatory reading in Inanimate Alice.

Students should refer to accompanying handouts for further explanation and questions.

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Student Handout: Reading Inanimate Alice, Episode 1 - Student Reading Reflection

NOTE: Students should answer at least ONE of these questions as a comment to this post.

Now you have finished reading “Episode 1: China,” Inanimate Alice. Write a short blog (or journal) entry to think about your reading experience. Be sure to answer the following:

What I did (Explain how you read the story – did your eyes scan each screen from left to right? How did you feel about the sound, images, and words that would appear all at the same time on certain screens?)




What I enjoyed (Write about what you liked most about Episode 1)



What I found difficult (Write about the most difficult part of reading Episode 1)



What really worked (What was the best bit about the story and why)




Next time (What will you do when it comes to reading Episode 2? How will you prepare? What tips might you share with other readers for their first digital story reading experience?)

Thanks to all the students of MEDS 2007 for participating!!!

Tuesday 6 November 2007

Seminar 6: Focus on Coursework

Choose ONE of the following questions:


1) ‘The supposedly distinct characteristics of new media: digital convergence; many-to-many communication; interactivity; globalisation; virtuality are arguably, with the possible exception of the specifically technical, not new at all’ (Silverstone, 1999: 11). Critically examine the problems in defining “new media”.

2) ‘ . . . The personal and social consequences of any medium- that is, of any extension of ourselves- results from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology.’ (McLuhan, 1964: 7). Using examples of “new” and “old” media, elucidate and analyse the theory of media technology known as technological determinism.

3) ‘Any particular technology is then as it were a by-product of a social process that is otherwise determined. It only acquires effective status when it is used for purposes which are already contained in this known social process’ (Williams, 1974: 6). Using examples of “new” and “old” media elucidate and analyse the theory of media technology that focuses on the social shaping of technology.

4) Kranzberg’s first law of technology states that “Technology is neither good nor bad; nor is it neutral.” Discuss this law in relation to any of the theories you have looked at in this module.

5) With the advent of digital technology ‘Sound becomes a series of partial objects for engineering, rather than an object of admiration for heavenly metaphorics.’ (Mackay in Ansell, 1997: 253). Critically examine how digital technology has changed the relationship of producers and consumers to media content.

6) Critically examine Manovich’s view that interactivity as a unique aspect of new media is a “myth” (2001: 55).

7) Examine the validity of Gordon Graham’s statement that an online or virtual community ‘is a second-rate form of community’ (1999: 145).

8) ‘It is not just that the tools and issues brought to the fore by internet art are current, and therefore relevant to how we live now. Internet art is part of a continuum within art history that includes strategies such as instructions, appropriation, dematerialisation, networks and information.’ (Greene, Rachel, Internet Art, 2004) Does New Media offer artists anything new?



The DEADLINE for Assignment One will be at the end of Week 8, on Friday 23 November at 12pm. Essays should be handed it to the Student Advice Centre.